Margaret Heffernan is a Texas-born, Cambridge educated author, former media CEO, award-winning journalist, and BBC documentary maker whose TED Talks have been viewed more than twelve million times. Her six previous books include Willful Blindness, which was named one of the most important business books of the decade by the Financial Times. She has appeared on NPR, CNN, CNBC, and the BBC, and has written for Fast Company and The Huffington Post.
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Episode 151
Margaret Heffernan
Uncharted Future: Learning to Navigate an Unpredictable World | Margaret Heffernan
Margaret Heffernan is a Texas-born, Cambridge educated author, former media CEO, award-winning journalist, and BBC documentary maker whose TED Talks have been viewed more than twelve million times. Her six previous books include Willful Blindness, which was named one of the most important business books of the decade by the Financial Times. She has appeared on NPR, CNN, CNBC, and the BBC, and has written for Fast Company and The Huffington Post.
In Episode 151 of Hidden Forces, Demetri Kofinas speaks with journalist, author, and documentary filmmaker Margaret Heffernan, whose best-selling book Willful Blindness, was named one of the most important business books of the decade by the Financial Times. Her latest book, “Uncharted,” addresses many of the core themes and subjects that have captivated our attention on this podcast for years.
In today’s conversation, Margaret and Demetri explore many of the various phenomena that arise from our unhealthy relationship with the future.
Whether it’s the on-air financial host pumping & dumping stocks to his viewers, the policymaker forecasting unemployment figures and growth rates, or the Silicon Valley executive predicting autonomous fleets of vehicles, telepathy, and jobs on mars, all within a decade, it is our discomfort with uncertainty and simultaneous craving for reassurance that fuels so many of the commercial and political operations of daily life.
And yet, history is an incomplete data set. We know this because the future is full of things that have never been here before. So, if we want to successfully confront the unknown challenges to come, we need to begin by acknowledging that we cannot plan for them. The best we can hope to do is prepare, and fortunately for us, Margaret Heffernan is just the person to help us do it.
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Margaret Heffernan is a Texas-born, Cambridge educated author, former media CEO, award-winning journalist, and BBC documentary maker whose TED Talks have been viewed more than twelve million times. Her six previous books include Willful Blindness, which was named one of the most important business books of the decade by the Financial Times. She has appeared on NPR, CNN, CNBC, and the BBC, and has written for Fast Company and The Huffington Post.
Demetri Kofinas is a media entrepreneur and financial analyst whose mission is to help uncover the hidden forces and pivotal patterns shaping our lives. His contrarian perspective and critical-thinking approach has helped hundreds of thousands of people make smarter, informed decisions. This same methodology has helped guide Demetri’s decision-making as an early-stage investor and as a creator of several innovative media properties and live events.
Demetri Kofinas is a media entrepreneur and financial analyst whose mission is to help uncover the hidden forces and pivotal patterns shaping our lives. His contrarian perspective and critical-thinking approach has helped hundreds of thousands of people make smarter, informed decisions. This same methodology has helped guide Demetri’s decision-making as an early-stage investor and as a creator of several innovative media properties and live events.
Demetri Kofinas is a media entrepreneur and financial analyst whose mission is to help uncover the hidden forces and pivotal patterns shaping our lives. His contrarian perspective and critical-thinking approach has helped hundreds of thousands of people make smarter, informed decisions. This same methodology has helped guide Demetri’s decision-making as an early-stage investor and as a creator of several innovative media properties and live events.
Demetri Kofinas is a media entrepreneur and financial analyst whose mission is to help uncover the hidden forces and pivotal patterns shaping our lives. His contrarian perspective and critical-thinking approach has helped hundreds of thousands of people make smarter, informed decisions. This same methodology has helped guide Demetri’s decision-making as an early-stage investor and as a creator of several innovative media properties and live events.
Demetri Kofinas is a media entrepreneur and financial analyst whose mission is to help uncover the hidden forces and pivotal patterns shaping our lives. His contrarian perspective and critical-thinking approach has helped hundreds of thousands of people make smarter, informed decisions. This same methodology has helped guide Demetri’s decision-making as an early-stage investor and as a creator of several innovative media properties and live events.